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Choosing a style role model over 50 to make clothes shopping easier

Article by Ceri Wheeldon

So often when getting together with friends they bemoan the lack of suitable clothes for women over 50 on the high street. One of the things I often suggest is choosing a celebrity style role model from TV and keeping an image of them in mind when shopping for clothes.

Choose someone who you think looks good and who who has a similar body shape to yourself – if you choose someone like Lorraine Kelly or Ruth Langsford they will often tweet about what they have been wearing on their programmes that day and do respond to questions about where they bought specific items  – and many of the outfits they wear are from high street brands such as Zara and Hobbs and Ruth in particular seems to wear a lot of dresses (with sleeves!) from Phase Eight

Many of the female celebrities on our screens have the luxury of working with stylists who actively seek out clothes that will suit and look great on TV. So it is worth taking advantage of all the hard work and expertise that that has already been put into sourcing clothes that look great on women over 50.

Style role model for women with curves

ceme dress as seen on Nigella imageFor women with curves, Nigella Lawson again wears some great dresses, and was pictured in an extremely flattering purple dress (with sleeves) at the TV festival in Cannes recently, which I recognise as one I previously featured on the Fabafterfifty website as part of my Dresses with Sleeves campaign- this particular dress was from Ceme London   Similar dresses can also be found at Baukjen (previously known as Isabella Oliver).

Carry a mental picture of your style role model when shopping – when picking an item off the rail ask yourself if Lorraine/Ruth/Nigella or whoever you choose would wear or look good in it. It does help to focus on what does or does not work!

You can be stylish over 50, and there is plenty of choice on the High Street – it’s just a question of narrowing down the options of what will work for you.


Ceri Wheeldon

Ceri is Founder and Editor of Fabafterfifty.co.uk She is a frequent speaker at events and in the media on topics related to women over 50 , including style and living agelessly. With 20+ years experience as a headhunter Ceri also now helps support those looking to extend their working lives.

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