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Joan Collins Timeless Beauty Makeup Review – with video

Review by Ceri Wheeldon

It’s easy to get into the habit of always buying the same makeup brands – but sometimes it’s good to try something a little different – and personally I like to try new products from the smaller brands – in my mind they do fewer products really well, and as they have less to spend on marketing the quality of the product has to speak for itself.

I have written previously about the admiration I have for Joan Collins setting up her own make -up line as she reaches her 80s, and the energy and commitment she demonstrated in launching it would put most women half her age to shame.

But what about the products?

Well I haven’t tried them all, but I have tried a selection of lipsticks – and the under-eye concealer.

Video Review of Joan Collins MakeUp

JOA24006COMP1_Divine-Lips-Lipstick-Melanie-Violet-85x300The Lipstcks

I tried 3 colours: Fontaine, Sadie and Melanie

I have to say that I was a bit worried about trying the purple one- and I haven’t tried purple lipstick since I was a teenager -but in fact once its applied it’s a lovely shade of pink , thank goodness!

I have found over the last couple of years that many lipsticks have a really drying effect on my lips. I found the opposite with these. They had a really good moisturising effect. They lasted well too and I didn’t need to reapply as often during the day. I also applied the lip gloss to the centre of my lips – to create the illusion of fuller lips. It wasn’t at all sticky so again a winner.

Cost £18 for the lipsticks and £18 for the lip gloss ( I had Too Hot To Handle)





JOA22000comp_Fade-to-Perfect-Concealer-Fair1Concealer:  Fade to Perfect

I suffer from dreadful dark circles –  products like touche eclat, which are really designed to highlight rather than conceal aren’t the right consistency for me – and I tend to look like a pander in reverse by the time I apply enough product to cover the circles – and most heavier concealers are too drying, and tend to sink into the fine lines around me eyes.

The concealer in Joan’s product is both a concealer and skincare product combined. It calms puffy eyes and helps to plump out fine lines and is extremely moisturising.. So with active ingredients including Butchers Broom, Horse Chestnut, Liquorice  as well as concealing, it actually helps to reduce dark circles over time. I really liked this – it will be a permanent fixture in my make-up bag. At £17 it is competitively priced – especially taking into account that it does more than just conceal.

Ceri Wheeldon

Ceri is Founder and Editor of Fabafterfifty.co.uk She is a frequent speaker at events and in the media on topics related to women over 50 , including style and living agelessly. With 20+ years experience as a headhunter Ceri also now helps support those looking to extend their working lives.

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  1. Morag

    May 23, 2014

    Hi Ceri, Is it cruelty free do you know?

    • Ceri Wheeldon

      May 23, 2014

      I’m told that they are not tested on animals Morag.

  2. Annette

    June 5, 2014

    Hi Ceri
    I have tried the foundation, concealer, blusher and lipsticks and it is all fabulous . I am 53 and have always struggled to find a good foundation that matches my skin tone and also looks good all day! This does it all I can’t praise it enough and would recommend it to everyone. The simple tips provided on how to pick the correct tone of foundation on the website are spot on. Great products and good prices x

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